Successfully evaluating, setting up, marketing, and selling a luxury fractional vacation home requires specialized knowledge in all facets of fractional real estate development.

Because of the many complexities and the time involved, individual home owners and developers have realized a greater financial return on the sale of their property, with far fewer headaches, by working with a highly qualified fractional real estate consultant throughout the fractional development process. We have found it useful to describe this process in five broad steps.

Evaluation

and the Decision to

Fractionalize

Preparing the Property

and

Documents

Developing

the Sales and Marketing

Plan

Launching

the

Property

for Sale

Post-Sales Property Management

“Randall Harris possesses a wealth of knowledge. I have worked with him on several projects with clients contemplating the idea of fractionals. He developed a specific working formula that can be used whether a client wants to fractionalize a property or purchase a fractional. As a Realtor, by truly understanding Randall’s formula, I’ve been able to see the intriguing possibilities that fractional ownership has to offer developers or second-home buyers. I always look forward to working with Randall, and I am excited about learning new and eminently workable concepts, as I always do in his presence.”

We believe that we can deliver the greatest value to our fractional real estate clients through:

• Understanding the clients’ needs and expectations up front;

• Clearly communicating the risks, challenges, and costs associated with fractionalizing the property;

• Assessing the project’s potential profit, based on real-world sales projections and expressed with an underlying conservative bias;

• Helping the client to assess all the options before committing to a plan of action;

• Consistently providing a high level of service and attention throughout every phase of the project;

• Recognizing that our long-term success depends on producing measurable RESULTS!

Denise Drake, RA

Keller Williams Realty

Honolulu, HI

4344 RICE ST., SUITE 204-C, LIHUE, HAWAII 96766 | 2356 SWAMP ANGEL COURT, COOL, CA 95614 | PH/FX: 530-888-8675

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